We’ve received a lot of demand for a Search Tool and a way for users to manage duplicates. Both made it to the new online version of the PleaseFixtheiPhone site. Check it out!
Also pretty cool, a Fortune/CNN.com article that compares the new features in the 2.2 iPhone Software Update about to be released by Apple and the Most Wanted wishes on the PleaseFixtheiPhone site!
Hey Steve, we love the iPhone and everyone (or almost) at Fullsix has one. Over a year ago, when the awesome device hit the shelves, we were already converts, imagining the impact of making the internet accessible 24/7, always in our pocket. Despite the fact that the iPhone introduction totally redefined the mobile phone industry forever, the iPhone is broken and we want it fixed!
We hear that over 10 million iPhones have been sold, and the iPhone 3G is now the second best-selling mobile phone in the US, so now more than ever we think Apple needs to address the glaring issues that frustrate us all every single day, especially when the Google Android G1 phone has started shipping and has over 1.5 million pre-orders at last count.
That is why the team at FullSIX decided to create
Please Fix the iPhone gives a collective voice to those that want to smash their iPhone into a wall when it is impossible to do simple and intuitive tasks that we have all been doing for years on other phones. The site was the natural result of FullSIX’s fascination with the iPhone and our desire to build innovative sites that provide added value and an immersive experience for users, not to mention an excuse to spend even more time playing with our phones! Now anyone is free to go to the Please Fix the iPhone site and vote on problems that need to be fixed, or even add new wishes to be addressed, and to see all the wishes that Apple has granted. Every vote counts, so rally around the site, vent your frustrations and make your vote heard.
The best part of Please Fix the iPhone is that the site has an iPhone-optimized version, so that you can use your phone to vote and submit wishes on-the-go! Oh, and don’t forget to add our gorgeous icon on your homescreen to access the newest wishes in a quick tap, check how many people voted on yours, or a new wish.
We started developing iPhone sites at the Fullsix New York office for the launch of BIC’s new headsets, Coosh. The m-commerce site also features product info, video content, and iPhone wallpapers. We loved working on the mobile platform, but encountered so many frustrating things that we were compelled to build Please Fix the iPhone next.
The Please Fix the iPhone site isn’t just for Apple since a lot of third party apps are responsible for little glitches and problems. Some of favorite apps like Facebook and Yelp have issues that many users would like to see addressed. Fans out there can also contribute wishes to app developers in the hope that we are all making the world a better place, one bug fix at a time.
At The Trendwatch we are keenly following the recent trend of customer driven feedback and product development. There have been some very powerful and focused sites that have been embraced by both customers and brands, such as Get Satisfaction, Dell’s IdeaStorm, and My Starbucks Idea that are changing the face of brand/customer interaction. We applaud this customer service revolution and love how the internet is again changing the consumer landscape. We recommend that any companies out there jump on this trend with great passion and take the opportunity to engage directly with customers.
We hope that Steve and app developers are listening, and that, software update after software update we can all make a difference and help to fix the iPhone.
No breaking news here. What’s interesting is to see that they won’t take their peers’ reviews into account if there are only few. Less than 4 opinions and 68% of your consumers probably won’t buy your product. So if you’re managing an ecommerce website, make sure that you make the commenting/reviewing process as smooth as possible. I can’t wait to share with you the way we’re currently developing it for the new Kiehl’s site, that we’re gonna launch this fall. More info very soon.
Well, not exactly now, but sometimes this fall. I know one of my client who’s gonna freak out.
PS: Illustration above not super accurate since it’s just a Photoshopped screenshot of a Facebook Fan page Fullsix US realized for L’Oréal Professionnel, that I roughly pasted into an iPhone. Just an excuse for a bit of self-promotion: we’re pretty good at developing Facebook applications so if you need one or if you want to develop an advanced Fan page but don’t really know how to, drop us a line!
Tonight, thousands of liters of champagne will be poured in Paris to celebrate Fullsix’s 10th anniversary, at Pavillon Royal in Paris, with co-workers from all-over Europe, from the Chinese office and the NYC outpost. Whoa, ten years already. More on this decade in another post, I too have to get ready, but the party is broadcasted live on our site’s homepage. Not much has started yet, but will soon, in around 2 hours. I apologize in advance if there is no post tomorrow. The Trendwatch team might be, hum, slightly hungover.
This is the last post that mentions Apple, Steve Jobs or the iPhone for at least one week, I promise. Since yesterday’s firmware update, you can sport direct links to your favorite websites on your iPhone homepage (that is if your iPhone is legit and still virgin from any kind of unlocking that is, sorry Charlie and co). We’d be honored to have you show-off our brand new iPhone-specific icon on your favorite gizmo to browse the iPhone-friendly version of the Trendwatch Daily. It’s super easy to do so, check the step-by-step how-to on NotCot (visit our page, tap +, add to home screen, name and add). And if you’re jealous and want have one for your site/blog, try that.
One week into 2008, we thought that it would be interesting to make a 100% subjective list of the 10 things that shaped our digital landscape for 2007. So the team at Trendwatch Daily went post-fishing last weekend to celebrate our 6-month anniversary and this is what we came back with, in chronological order.
A new form of stress born from the over-exposure to too many sources of entertainment at once.
It’s very often the 1st impression that users get from your site, so you’d better get it right the first time!
Understanding the shift in media consumption: it’s all about Return on Involvement.
A typology of the SN users to better understand users and consumers.
What are the consequences when individual and communities become more productive than profit-seeking companies?
Because you can’t find a Starbucks with Wi-Fi in Nigeria.
Probably one of the biggest PR screw-up of the year.
Social Networks taking over, is there still room for those dedicated mini-sites?
The line becomes very blurry between first and second life.
Or how to reduce development costs and pointless meetings.
Up for grabs in 2008: the coming 2008 dot-com crash, Wall Street gets frustrated with Google, Nintendo banks on fitness, smartphones become mainstream, online social networks grab more ads $ and integrate hi-def video.
And you, what’s in your crystal ball for 2008?
(post written with Manuel Faisco)
Since last week, the Eurostar train’s journey from the center of Paris to the center of London only takes 2 hours and 15 minutes at an average speed of 218 km/h (compare with the fastest train here in the US, the Acela that connects Washington to NY and Boston at an average speed of 129 km/h). Passengers traveling from the continent now arrive in Saint Pancras International station, a spectacular and grandiose station in the heart of blooming neighborhoods, supplanting Waterloo as the Eurostar terminus in London.
The passenger’s experience is gonna be greatly modified, allowing the discovery of a new London on arrival, giving the brand a great opportunity to offer its customers their alternative vision on the British capital. Through the New London interactive platform developed by FullSIX in partnership with Media:edge CIA, LEG, Kabo Productions and Milk, Eurostar reaffirms itself as the ultimate destination guide on top of its primary transportation mission.
Launched on October 29th, the New London site features the YPEs, for Your Personal Experts, each of them sharing in an interactive and personalized map their favorite addresses related to their own field (shopping, business, art, clubbing…).
And every Thursday during 2 hours, those same experts will video-chat live with users who registered on the site, wandering in the streets of London with their video-phone in hands. I can assure you that the complex technology behind those live broadcasts costed few sleepless nights to the FullSIX/BBC team. The first session last week was tons of excitement so
The other half of the New London platform is a set of 9 different shows, running from 1:30 to 3 minutes, offering the twisted Eurostar’s insight on the city, with new episodes posted every 2 to 7 days. A concentration of everything innovative and stunning, different, new and trendy in London. Check out the hilarious Julie testing the veracity of “Her Majesty’s subjects” most infamous stereotypes, or take an online British cuisine lesson (yes, I know, it sounds weird). Don’t miss my personal favorite, the amazing Take Away Shows by the Blogotheque’s team that moved for the occasion their interview/concerts sessions with indie bands from Parisian streets to the London lanes.
The site attracted an impressive 250,000 unique visitors in 3 weeks. So dear dear Londoners, please forgive us in advance for all the French tourists that are going to cross the Channel because of all the above-mentioned…
Yes, thanks to the amazing Matt and the iwphone plugin for Wordpress, the Trendwatch Daily is now showing off some sexy skin for your iPhone. Just point your gizmo’s Safari to the usual URL and you will be automatically directed to the straight-to-the-point iPhone-friendly layout. It’s really addictive, and you can even comment on articles from your iPhone. Don’t have one yet? Pretend!
(Mac only, sorry, i couldn’t find a Windows option, let me know if you know about one!)
According to statistics from Nielson/Net Ratings Ad Relevance,
via FastCompany
photo by Jeff Werner
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