One week into 2008, we thought that it would be interesting to make a 100% subjective list of the 10 things that shaped our digital landscape for 2007. So the team at Trendwatch Daily went post-fishing last weekend to celebrate our 6-month anniversary and this is what we came back with, in chronological order.
Stresstetainment
A new form of stress born from the over-exposure to too many sources of entertainment at once.
Design Class #1: The Homepage
It’s very often the 1st impression that users get from your site, so you’d better get it right the first time!
Never Ending Friending. Just not with a TV-set.
Understanding the shift in media consumption: it’s all about Return on Involvement.
Social Networking Profiling Part 1 - The Consumers
A typology of the SN users to better understand users and consumers.
Branding in an age of User-Driven Innovation and P2P Production
What are the consequences when individual and communities become more productive than profit-seeking companies?
Mobile and developing countries: Mobile and developing countries
Because you can’t find a Starbucks with Wi-Fi in Nigeria.
Facebook Redefines Privacy
Probably one of the biggest PR screw-up of the year.
The Slow Death of Campaign Microsites?
Social Networks taking over, is there still room for those dedicated mini-sites?
Virtual World theft just got real
The line becomes very blurry between first and second life.
Google’s rule: don’t waste time debating
Or how to reduce development costs and pointless meetings.
Up for grabs in 2008: the coming 2008 dot-com crash, Wall Street gets frustrated with Google, Nintendo banks on fitness, smartphones become mainstream, online social networks grab more ads $ and integrate hi-def video.
And you, what’s in your crystal ball for 2008?
(post written with Manuel Faisco)
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