How to amaze with Twitter

11
Mar
10

Wikipedia defines art as the “process of arranging elements in a way that appeals to the senses or emotions.” It’s now possible to do this in a tweet.

The Hello Wall is a huge, interactive art installation on Wembley High Road in the UK. By tweeting @thehellowall, you can arrange elements (triangles, squares, circles, rectangles) in any way that appeals to you (shake, faster, slower, bigger, smaller and in different colors). In essence your tweet creates a work of art.

Have a look for yourself, a whole wall controllable via Twitter:

The artist duo Hellicar & Lewis created the installation on behalf of Wasted Spaces, a non-profit organization committed to transforming unloved spaces with exciting art.

The installation is designed to empower people, to allow them to have a creative input into the architectural space that they find themselves in – often without any sense of control or ownership. – Hellicar & Lewis

Besides empowering people, the artists have found an artfully social way to mix the message with the medium. And long after the installation is gone, their magic could very well be the realization that 140 characters is a much broader canvas to paint on than we once imagined.

#thetrendwatch

post inspiration: Flavorpill (by email)


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The TrendWatch:


The TrendWatch is the collective postings of some of the FullSIX Group’s designers, strategists, and consultants on new media and marketing trends. It is meant to be an impromptu think-tank, and is a way for us to share theories and beliefs about how we think communication and connectivity is evolving.

We work for The FullSIX Group; a leading full service marketing agency with digital DNA. From our 15 international offices with over 600 employees, we constantly embrace and encourage innovation to make integrated marketing and communication campaigns that are more accountable and efficient for our clients.