A wonderful app called AUG just won the Greener Gadgets 2010 Design Competition (and it’s not even a gadget).
AUG, short for augmented living goods program, is a concept that encourages the localization of living goods (produce, meats and dairy).
Want to geo-locate the producer and see how far the product has come to get where you are standing? AUG it. Want to find out if a product is currently in season? AUG it.
What’s unique about AUG is how it simplifies the locavore lifestyle. In the grand scheme of things, however, AUG, like the Good Guide, fits into the responsibility revolution that is forcing the next evolution of business.
Post inspiration: Treehugger