This is huge for SMBs. AdWords now has the ability to target locally, just right before people leave their homes to go shopping, having researched on the web first.
With the new location extensions, ads can be target based on a user’s location and search terms: Along with real-time and personalized search this will have a big impact on commerce.
What does Christmas really mean to you?
Well… that is exactly what this funny experiment is trying to find out by tracking keywords on Twitter, and launching a poetic race around the world between Christmas Spirit, Commercialism, Credit Crunch, and Religion.
Sweeeeet!
Oh? Are the reindeer on facebook yet?
Introducing The Cipher Glass: A beautiful concept designed by Damjan Stankovic, an award wining designer based in Belgrade, Serbia.
Empty, the glass resembles a meaningless colorful mosaic.
Full, it reveals the name of the liquid poured into it.
Though the Cipher glass is complex in appearance, it is in fact based on a very simple idea:
Differently coloured squares are scattered across the glass surface in a seemingly random pattern. Their position, however, is hardly accidental. The true purpose of the glass mosaic is revealed when coloured liquid is poured into it – orange juice, milk, or Coca-Cola.
The pattern of shapes and empty spaces on the glass, combined with the colour of the liquid inside the glass, form a word that reveals exactly which drink you are having. Each side of the glass is reserved for a specific drink.
Besides being a novelty item with entertainment value it can also serve as a marketing item for beverage companies as it has a strong promotional potential… And we love that!
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