The fun theory

13
Oct
09

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By seinn SCHLIDT [FullSIX Group]
0 Comments

VW is scoring a hit with The fun theory.  Or as the swedes call it Rolighetsteorin.

While not as fun as the videos, the Future Humanity Institute at Oxford has 31 laws of Fun. Some of the laws are bizarre, but so is sometimes the business of fun. Enjoy.

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The TrendWatch is the collective postings of some of the FullSIX Group’s designers, strategists, and consultants on new media and marketing trends. It is meant to be an impromptu think-tank, and is a way for us to share theories and beliefs about how we think communication and connectivity is evolving.

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