Archive for November 10th, 2008

Pizza boxes, infographics and the Economist

10
Nov
08

post info

By Zoe ROMANO [FullSIX Milano]
1 Comment
Tags: ,

The Economist - Cheese

Infographics are getting hot these days and, riding this trend, the Economist launched a juicy advertising campaign showing us, once more, how to be effective without using stunning images and talking to a selected audience.

And if you want to know more about the possibilities of visual information beyond the classical field of diagrams, take a look at DATA FLOW, an inspiring book, published by Gestalten, concerning complexity, simplification and readability solutions in information design.

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The TrendWatch is the collective postings of some of the FullSIX Group’s designers, strategists, and consultants on new media and marketing trends. It is meant to be an impromptu think-tank, and is a way for us to share theories and beliefs about how we think communication and connectivity is evolving.

We work for The FullSIX Group; a leading full service marketing agency with digital DNA. From our 15 international offices with over 600 employees, we constantly embrace and encourage innovation to make integrated marketing and communication campaigns that are more accountable and efficient for our clients.

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