One day, newstands will be as blinding as Times Square at night

13
Aug
08

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100,000 copies of the September issue of Esquire will use E-Ink technology to make “The 21st Century Begins Now” text blink, before fading off 90 days later, when the battery runs dry. Still far from that copy of USA Today in Minority Report!


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The TrendWatch:


The TrendWatch is the collective postings of some of the FullSIX Group’s designers, strategists, and consultants on new media and marketing trends. It is meant to be an impromptu think-tank, and is a way for us to share theories and beliefs about how we think communication and connectivity is evolving.

We work for The FullSIX Group; a leading full service marketing agency with digital DNA. From our 15 international offices with over 600 employees, we constantly embrace and encourage innovation to make integrated marketing and communication campaigns that are more accountable and efficient for our clients.