July 1st, in short, in your browser

Absolut Vodka hires Kanye West and gets the infomercial treatment.

The Internet is listening: Netflix will keep profiles up. Why did they even want to take them down in the first place when every single site tries to become a social network?

One day, someone smart in an ad agency will use the Image Fulgurator for one of their client and receive a Cannes Lion. As described by Mr Kottke:

The Image Fulgurator is an ingenious device that detects the flash from nearby cameras and quickly inserts a message onto whatever is being photographed so that it shows up in any photos being taken.

Bored at work? Still playing that penguin launched circa 2004? Update your bookmarks and try the Hedgehog Launch. Every-one talks about it.

And finally, a useful information today: Google has been developing a new algorithm for indexing textual content in Flash files of all kinds, from Flash menus, buttons and banners, to self-contained Flash websites. At last, your flash micro-sites won’t be ignored by the giant crawler!