Archive for March 13th, 2008

If we all play we all win

13
Mar
08

adobe-post.jpg
A couple of hours ago I was at my friend’s house testing Mosh on his N95, and we just wanted to keep going, installing all sorts of themes and applications like the inclinometer for your car or a divx player. It was a downloading frenzy and it was fun.

Mosh really surprised me, I visited it months ago but I just didn’t find the time or the “drive” to give it a run (I don’t own a Nokia). So, the opportunity came naturally.

This is Nokia’s fans and developers community (Beta) open for all who wish to register. All content available for download is free.

Contributors really participate in this network; I counted 15.608 themes, ring tones, wallpapers and widgets. Users also experiment, with a grand total of 30.261.665 downloads - and counting. They also give ratings and other feedback on all sorts of issues.

Nokia is truly listening to its consumers and has now this huge virtual-commune-lab at its disposal, with a tremendous amount of valuable marketing intelligence that needs to be processed in order to build better applications and cell phones most consumers want.

And now for something completely different: have you seen Adobe’s wonderful playing cards animation? If not, you should. I guess more than anyone, the toolmakers know their tools.




TRENDWATCH DAILY (BETA):


A daily serving of new media strategies, marketing concepts and designs that caught our attention.


March 2008
M T W T F S S
« Feb   Apr »
 12
3456789
10111213141516
17181920212223
24252627282930
31