YouRent

28

Aug

07

post info

By olivier PEYRE [FullSIX NY]

Tags: ads, SIDENOTE, video, Youtube.

Have you looked for a new home recently? Well, I have, and I can tell you that here, in NY, the wordy ads are rapidly replaced by videos. More and more property owners and real estate brokers shoot virtual tours of their apartments for rent with their cellphone or digital-camera and upload them on youtube. Check on craigslist, the reference in terms of housing in the USA. Some ads like this one only list the size, the price, and a couple of youtube links. No more after-work across-town journeys to discover that your broker is a more talented photographer than, well, a good broker. Awesome.

More on Wired.

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The TrendWatch is the collective postings of some of the FullSIX Group’s designers, strategists, and consultants on new media and marketing trends. It is meant to be an impromptu think-tank, and is a way for us to share theories and beliefs about how we think communication and connectivity is evolving.

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