# First Major Acquisition for a Facebook-only App

Aug

post info

Tags: application, facebook, numbers, SIDENOTE.

Holy. TechCrunch reports that TripAdvisor has acquired the “Where I’ve Been” application for a reported $3 million. For those who are not familiar with it, it’s a module that displays a map on your profile, highlighting the countries/states that you’ve visited. Not the most stunning nor useful piece of code. But 2,381,052 Facebook users installed it. Meaning that TripAdvisor paid $1.26 per user. Seriously, i really need to come up with a killer FB-app idea!

2 Responses to “# First Major Acquisition for a Facebook-only App”

Feed for this Entry Trackback Address View blog reactions

1 FredP Aug 17th, 2007 at 9:38 am

Yeah, good figures, good money… but please, avoid us a new Vampire/Werewolf things ;)
2 luis Aug 18th, 2007 at 6:08 am

Well, you can always devise a app that allows the user to control his Mafia/ Monster’s Game / Ogame / Travian account. Or a Widget related to those games. They’re growing fast, aren’t they?!

The TrendWatch:

The TrendWatch is the collective postings of some of the FullSIX Group’s designers, strategists, and consultants on new media and marketing trends. It is meant to be an impromptu think-tank, and is a way for us to share theories and beliefs about how we think communication and connectivity is evolving.

We work for The FullSIX Group; a leading full service marketing agency with digital DNA. From our 15 international offices with over 600 employees, we constantly embrace and encourage innovation to make integrated marketing and communication campaigns that are more accountable and efficient for our clients.

Subscribe to our RSS feed